AI Breakfast
Club
Wake Up to AI
Three mornings to get AI working for your business
The leading AI training programme for business leaders across North Wales, Chester, the Wirral and the North West. Three sessions, each building on the last. You start by understanding. You finish with a strategy.
Led by Gary Cheers, a digital strategist with 30 years and hundreds of clients behind him. Now delivering AI consultancy, training and implementation roadmaps for businesses of all sizes. Practical. Hands-on. Strategic. Full breakfast and light lunch by Bryn Williams included.
See the Programme →
Three breakfasts. One transformation.
Each session builds on the last, delivered fortnightly at Theatr Clwyd in Mold. Begin with Foundations and build from there.
AI Foundations
Understand AI. Use it today.
- What AI actually is, what it is not, and why it matters to your business now
- Data security, bias and hallucinations – understand the risks before you start
- Real examples from SMEs already using AI to save time, reduce costs and compete
- Hands-on: write your first effective prompts and leave with usable results
Leave knowing where AI fits in your business, what to watch out for, and with skills you can put to work on Monday morning.
AI in Practice
Go deeper. Work smarter.
- Move beyond basic chat – advanced prompting that delivers real business output
- Connect AI to your existing tools and automate the work that drains your team
- Pinpoint the tasks costing you hours every week that AI can handle today
- Hands-on: bring a real challenge from your business and solve it in the room
Leave with a working solution to a real business problem and a clear picture of how automation could transform your team.
AI Transformation
Embed AI. Lead the change.
- Design AI workflows that run repeatedly and give your team hours back every week
- Governance, compliance and IP – embed AI responsibly and protect your business
- Map where AI creates the biggest impact across operations, sales and growth
- Hands-on: build your prioritised AI roadmap with clear, costed next steps
Leave with a concrete AI roadmap and a clear path to implementation – whether you run it yourself or bring in specialist support.
Wake up to AI. Foundations gets you started. In Practice makes you effective. Transformation makes your whole business effective.
One session or the full journey
- Half-day AI training (08:00 – 14:00)
- Full breakfast and light lunch by Bryn Williams
- 35 places maximum
- All three breakfasts over six weeks
- Complete learning path from first prompt to full roadmap
- Introductory price ends 1 June
Gary Cheers
Three decades, hundreds of clients, hundreds of millions in revenue generated through digital strategy and transformation. Gary now delivers AI consultancy, training and implementation roadmaps to businesses of all sizes. He does not teach theory. He teaches what he builds, every day, for real businesses.
Haydn Rees Room
A private conference room in Wales' biggest producing theatre, easily accessible from Chester, the Wirral, Liverpool and Manchester. 35 places only. Full AV, free Wi-Fi, and catering by Bryn Williams. Intimate, professional, and nothing like a hotel ballroom.
Anyone can watch a video. This is different.
A room changes everything
No muting yourself. No checking emails. No half-watching a recording at 1.5x speed. When you commit to being in the room, you engage fully and the learning sticks. Online courses have completion rates below 10%. In-person cohorts finish.
Learn from the room, not just the front
The MD of a manufacturing firm hearing how a recruitment consultancy uses AI to screen candidates. That kind of lateral thinking sparks ideas no curriculum can engineer. You will learn as much from the leaders beside you as from the session itself.
Instant feedback, real results
Use AI tools live. When a prompt falls flat, get it corrected on the spot. When something clicks, go deeper. The feedback loop is instant, personal, and tailored to your business. No pause button competes with a practitioner looking over your shoulder.
Your business, your context
Every session is grounded in the realities of running a business in Flintshire, Wrexham, Chester, the Wirral and across the North West. Your sectors, your challenges, your competitors. Not a generic online course built for Silicon Valley.
Three sessions that compound
A structured programme over six weeks, each session building on the last. Move from understanding AI to using it, to embedding it across your business. A learning path that compounds, not a one-off that fades.
Led by a practitioner, not a presenter
Gary Cheers brings three decades in digital strategy and hands-on AI implementation. He reads the room, adapts on the spot, and challenges your assumptions. A video is a product. A person in the room is a relationship.
Choose your sessions
Launch Offer pricing – 70% off until 1 June. See pricing.
Stay in the loop
Join the list for future dates and updates. One email. No newsletters. No selling. No spam.
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We will email you the moment tickets go live. Nothing else. Promise.
Frequently asked questions
Everything you need to know before booking.
Each ticket includes the full half-day session (8:00am to 2:00pm), all materials and handouts, a full breakfast and light lunch by Bryn Williams at Theatr Clwyd, and hands-on workshop time. There are no hidden extras.
No. These sessions are designed for business leaders, not developers. If you can use email and a web browser, you have everything you need. We start from scratch and build up together.
We recommend starting with AI Foundations, but the sessions repeat on a rolling cycle. If you miss a date or want to space things out, you can attend In Practice or Transformation at any future session that suits you. There is no rush.
Every session is led by Gary Cheers, a digital strategist with 30 years of hands-on experience and hundreds of clients. He now delivers AI consultancy, training and implementation roadmaps through wingenious.ai. This is practitioner-led, not presentation-led.
Each session is capped at 35 people. If a date sells out, join the mailing list and we will notify you as soon as the next session is announced. Sessions run on a regular cycle so there will always be another opportunity.